The target of the program was the funding of the companies for investments which has to do with the export orientation, in order to enter to new markets abroad. The categories of the expenditures that were financed were companies’ promotion and advertising in target markets of abroad, participation in exhibitions in other countries, new machinery and electronic equipment acquisition, protection or acquisition and use of patents, copyrights etc.
The rate of the funding was between 35% and 55% and the higher possible total budget of each company was up to 200,000.00€. The total budget of the program (public expenditure) in the whole Greece was 30,000,000.00€.
π-consulting implemented successfully a vast number of projects for companies. The companies intensified their export orientation (i.e. sailboats sales) entered in new markets and carried out a high number of sales abroad.